Image forLee Germeroth’s Story

From the get-go, HoldFast’s allegiance lies in this: steadfast dedication to professional photographers and the systems they utilize. Committed to paving the way, HoldFast gear accentuates style while also performing comfortably and efficiently. Responsible for creating a new genre within the industry, we’re changing the way photographers look and feel while doing their best work.

In this series, you’ll hear stories of HoldFast gear and the photographers–the pioneers, the adventurers, the originals–that use them. This is How You HoldFast.

It’s safe to say that HoldFast Gear, since its inception, has been a friend to photographers. By designing & creating camera gear that marries form and function, HoldFast turns the work photographers already do into something that they can do comfortably, stylishly, and efficiently.

Lee Germeroth, a photographer based in New Hampshire, has been shooting weddings for the past seven years. Having been drawn to photography since high school Germeroth uses his passion for storytelling to capture some of the most important days in his clients’ lives. Thankfully, he gets to take HoldFast along for the ride.

I was a guest at a wedding–rare!–and the photographers there had Money Makers, and so I chatted with them, and they said it was the best. I had it recommended to me by a few fellow photographers,” Germeroth says. “They all said it was very comfortable, and looked cool too.”

Germeroth purchased his first piece of HoldFast Gear not long after: a tan Water Buffalo Money Maker.

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“I love the fact that you can comfortably and effortlessly slide either camera up to your eye, and then back down again.

While the whole design of the straps are perfect, the D ring on my left chest is perfect for holding my sunglasses!” Germeroth explains. The D ring on the Money Maker is included to allow photographers the ability to carry smaller items when they need it.

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Germeroth essentially saw and felt an immediate change after his first use of the Money Maker. “Waking up Sunday morning after the first wedding I shot with the new strap…I felt great! Historically, I would be so sore and tired. My body would ache, from my shoulders, to back, to legs. The morning after every wedding I have shot since purchasing the Money Maker: no sore back, or anything,” raves Germeroth. “My wedding “hangovers” were gone completely and forever!”

Germeroth says the Money Maker is incredibly functional, wildly-so. “Easily the best dual camera strap system I have ever used. It looks amazing, I get compliments every time I wear it, and is so comfortable.”

HoldFast Gear is designed in such a way that it’s not a hindrance to photographers as they move throughout the day to get the perfect shot, nor is it a hindrance to the style and aesthetic that emanates from the photographer themselves. Germeroth is the first to agree with this.

It has allowed me to elevate my brand and presentation. No longer do I look like some SWAT officer with straps and webbing all over the place. I am now a sleek detective with a dual camera holster,” Germeroth says.

The people that recommended HoldFast to Germeroth before his first purchase were on to something.

“All of those people weren’t wrong. Definitely worth the investment.”

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